Digital Content Expert - Web (d/m/f) - Hybrid Work

As a Digital Content Management Expert, I bring passion for customer communication & digital channels. I excel in managing and editing content to elevate the user experience, enhancing information design and optimizing content quality.

• Content Management: planning, creating, and publishing digital content for websites, incl. integration in existing information architecture and continuous improvement of contents.
• Coordinate content editing requests and prioritize.
• Execute content editing in German and/or English according to digital communication principles.
• Act as a content consultant for relevant stakeholders, product owners and cross-functional teams within the Lufthansa Group to ensure optimal communication towards our customers.
• Steer and manage external service providers, such as agencies incl. budget monitoring
• Apply airline know how & understanding of target audiences to build business rules for reaching selected target groups.
• Follow communication guidelines, incorporating brand guidelines from multiple airlines.